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Let’s rewind the clock to early 2021
NFTs were just beginning to creep into the mainstream conversation. The average person still couldn’t tell you what the term “blockchain” meant, and the idea of owning a digital collectible sounded… well, a little out there.
And then VeVe showed up. Not with promises of pixelated apes or generative backgrounds—but with officially licensed collectibles from brands like DC, Marvel, and Star Wars. The kind of names that make your inner fanboy or fangirl perk up and say, “Wait… what?”
Now, just a few short years later, VeVe has transformed into one of the most influential platforms in digital collecting. And if you’ve been along for the ride, you know this story isn’t just about drops—it’s about moments. So today, we’re taking a walk down memory lane and revisiting some of the most iconic VeVe drops that helped shape the platform into what it is today.
The Todd McFarlane Batman – The Drop That Started It All
Let’s start with the one that lives in VeVe legend: Todd McFarlane’s Batman.
This was VeVe’s very first officially licensed NFT collectible, dropped in October 2020 as part of the “Batman Black & White” series. Back then, VeVe was still flying under the radar. But for the few who were paying attention? It was the beginning of something special.
This drop was a piece of digital history. Co-founders, David Yu and Dan Crothers, have even admitted they we're sitting at a kitchen table feeling nervous no one would buy the drop. And now, “Todd” (as it’s affectionately called) has become the holy grail of VeVe collecting. The first. The OG. The one everyone wishes they’d picked up back when it was sitting in the store for 80 gems.
Lesson learned: Never underestimate a first appearance.
Delorean Time Machine – When AR Blew Our Minds
Next up, the Delorean Time Machine—VeVe’s first interactive vehicle drop in March 2021.
What made this moment so iconic wasn’t just the nostalgia of Back to the Future—it was the fact that collectors could place the car in their driveway using VeVe’s AR tools. People were taking photos of the DeLorean in parking lots, living rooms, and even in traffic (not recommended, but hilarious).
Suddenly, VeVe collectibles weren’t just digital—they were experiential. This drop showed us that VeVe was building something beyond static files. They were creating collectibles you could live with.
Marvel Enters the Chat – Spider-Man FA
Fast forward to August 2021. VeVe announced its partnership with Marvel. This was the turning point—the moment VeVe officially crossed into pop culture superstardom. And what better way to kick things off than with Spider-Man's first appearance?
The “Amazing Spider-Man” drop was explosive. Not just because it was Spider-Man (though that’s a big deal), but because it solidified VeVe as a go-to platform for digital collecting. The Secret Rare Spider-Man from that drop has become one of the most coveted pieces on the app, with collectors battling it out in the marketplace for a chance to own what many see as the “first Marvel NFT ever.”
Disney Golden Moments – The Drop Heard ‘Round the World
Then came Disney. And with it, the now-legendary Golden Moments.
Dropped in November 2021, this week-long event featured iconic Disney IPs cast in brilliant gold—from Elsa to R2-D2 to Homer & Bart. Each collectible came with a twist: some even unlocked free Disney+ subscriptions.
This drop brought a whole new wave of collectors into the app. Families. Disney adults. Star Wars superfans. And for the first time, a VeVe drop felt like a cultural event. People weren’t just collecting—they were camping out on their phones like it was Black Friday at the mall.
Comics Come to Life – Marvel #1
One of VeVe’s boldest moves? Digitizing the world of comic books.
When Marvel Comics #1 hit the app in August 2021, it was more than just a drop—it was the beginning of VeVe Comics, a whole new collecting category. Complete with rarities, readable interiors, and cover art variants, these comics weren’t just digital scans. They were interactive, tradeable, and in many cases, historic.
The “Secret Rare” editions of early releases like Marvel Comics #1, Amazing Fantasy #15, and Fantastic Four #1 are believed by many to eventually become the equivalent of mint-condition paper comics—just digital.
For longtime collectors, this was huge. For newcomers, it was the gateway drug.
Artist Series, Mints, and Modern Culture
As VeVe matured, the drops evolved too. We started seeing:
- Artist Series: Featuring creators like Frank Kozik and Jermaine Rogers, pushing the boundaries of digital art in the collectible space.
- Low-Mint Hunts: Where serious collectors scour the marketplace for those under-100 editions.
- Pop Culture Drops: Coca-Cola, Christian Louboutin, USPS stamps—VeVe proved that anything could become a collectible in the right format.
VeVe even launched phygital experiences, where physical collectibles came with digital twins—a step that connected real-world collectors to the blockchain in a tangible way.
What We’ve Learned Along the Way
VeVe drops have never been just about buying digital goods. They’ve been about:
- Experiencing fandom in new ways
- Owning a piece of pop culture history
- Getting in on the ground floor of a digital revolution
Yes, some drops have sold out in seconds and sparked market drama. Others have been sleeper hits. But every single one has contributed to the growing legacy of a platform that’s redefining what it means to collect in the 21st century.
Where Do We Go From Here?
With the VeVeVerse in development, more licenses on the way, and collectors more passionate than ever, it’s clear that the biggest VeVe drops may still be ahead of us.
But whether you were there for the Todd, scored a Golden Moment, or are just now dipping your toes into the VeVeVerse—one thing’s for sure: You’re part of something special.
Want to relive more iconic VeVe moments? Stick around—we’ll be telling more of these stories.
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